Analyzing and Reporting
Questionnaire Data (ARQD)
Who should attend?
- Persons involved in designing, managing, or conducting
market research
- Persons involved in purchasing or using market research
for their organization
This course is designed to be practical and to bridge the gap between theory and the "real world" and will provide valuable instruction for both new researchers and experienced professionals.
If you answer “no” to
any of the questions below, you will benefit from this workshop.
- Do
you feel at ease when you interpret statistical data?
- Do you feel
confident that your completed questionnaires are ready for
analysis?
- Are
you confident that data from research you conduct will result
in action?
- Do you know how to select the correct statistical procedure
to analyze your market research data?
- Are you confident your
research reports and oral presentations are as effective as
they could be?
- Are you getting the most from analyzing your data?
From this workshop
you will:
- Gain skills you can immediately apply upon returning to
work
- Build
confidence in your research skills
- Gain knowledge from experienced
market research experts
- Stretch
resources farther
- Bridge the gap from theory to day-to-day
work
- Take
home valuable reference materials including the course workbook
and guide to selecting appropriate statistics
to help you apply what you learn
Visit the registration page, or contact
us if you have any questions.
(Go back to web version)