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Market Research

How can market research work for you?

  • Identify and profile your target market

  • Understand your customers better

  • Measure your brand awareness, perception and strength

  • Gain insights on your product, or a potential product

  • Know where you stand compared to your competitors

  • Build and monitor advertising campaigns

  • Dive deeper into customer demographics and segmentation

  • Transform customer feedback into compelling testimonials and reports

Healthcare Research Expertise

ANA Research has been a pioneer in healthcare research with over 40 years of experience in the industry. Routinely, ANA conducts research for 3 out of the top 5 health insurance providers in the country. We have also worked with many of the finest hospital and clinic systems in the country, from coast to coast. We work with these companies to better understand their brand perception, gauge member onboarding processes, measure patient experiences and outcomes, identify new market opportunities, as well as aiding in other research needed to support key decisions at the highest level. ANA Research is HIPAA compliant and maintains all the required physical, network, and process security measures to assure your data is secure. We would be happy to discuss your healthcare research needs and design a methodology to answer your research questions. We are confident that our decades of healthcare experience can bring added value to your organization.

Healthcare Research
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